Fiorella Chemali
Marketing and Communications professional, with a proven track record of running successful campaigns and creating
captivating content.
Professional Experience
MAY 2021 - NOV 2023
MARKETING AND COMMUNICATIONS SPECIALIST
SOPREMA Australia
SOPREMA is a multinational company specialised in the production of waterproofing and insulation materials for the construction industry. As a Marketing and Communications Specialist, I played a pivotal role in driving marketing initiatives in Australia and New Zealand.
My responsibilities included developing and promoting marketing strategies, translating technical information into user-friendly content, designing and distributing various marketing collateral, managing and updating the company website, executing marketing campaigns on Google Ads and social media, creating content for social media platforms, analysing sales performance, managing distributor incentive programs, and coordinating corporate events.
PRODUCT PACKAGING
WEB artiCles
CASE STUDIES
PUBLICATIONS
CORPORATE EVENTS
SOCIAL MEDIA
JAN 2018 - APR 2021
INTERNATIONAL PROGRAMS ADVISOR
Swinburne University of Technology
Within Swinburne International, I coordinated the student recruitment efforts for the Study Abroad program, and oversaw the development and execution of inbound Study Tours.
Key responsibilities included establishing new partnerships, representing the university at events, training educational agents, managing inquiries, creating marketing materials, planning and executing study tours, collaborating with faculty and international partners on curriculum development, and generating reports for senior management on partnerships and enrolment data.
STUDY ABROAD BROCHURE
AvIATION MANAGEMENT STUDY TOUR
VIDEO DEVELOPMENT
JAN 2015 - JAN 2018
MARKETING AND STUDENT RECRUITMENT OFFICER
Faculty of Medicine, Nursing and Health Sciences
Monash University
As part of the Student Recruitment team, my primary focus was on effectively communicating key information about Faculty offerings to prospective students and their influencers. This involved promoting undergraduate and postgraduate courses, analysing enrolment data to enhance recruitment strategies, creating high-quality marketing materials, organising recruitment events, and managing the Student Ambassador Program.
Additionally, I supported initiatives like Hands on Health and LEAP into Health, aiming to encourage students from underrepresented communities to pursue careers in Health.
PRESENTING TO HIGH SCHOOL STUDENTS
UG COURSE GUIDE
Education
GRADUATE CERTIFICATE OF DIGITAL MARKETING TECHNOLOGIES
Swinburne University of Technology
2020
BACHELOR OF COMMERCE (MARKETING)
Swinburne University of Technology
2015
